WEST COAST INDUSTRY PUBLICATION
The southern California marketplace is served by "The Coin Laundry News" a monthly west coast based advertising and informational source. The "News" mails out a hard copy for free to Laundromat owners and they have an online presence as well.
The publisher is veteran Laundromat distributor, broker and operator Lionel Bogat. This publication contains well written articles and industry insight. Although aimed at West Coast operators, it is well worth a visit for both the experienced and novice Laundromat owner or potential purchaser anywhere in the country.
Although it is national in scope, it is supported first by manufacturers, their distributors and finally by local owners of Laundromats. The operating information is useful, but don't expect to find any criticism or comparisons between brands of equipment or studies on failures rates of equipment. The seminars held at "Clean" trade shows are informative and interesting especially for new-comers to the business. They are usually taught by factory representatives or experienced operators.
With a movement in the industry to increased sales of card operated stores, the name Coin Laundry Association may be changed again. Some suggest "vended laundry" is a more inclusive term. Many new owners of Laundromats join the Association, where the membership can provide useful information, advice and support. The dues seem reasonable and the national meetings have proved to be bargains. The opportunity to hear successful Laundromat owners is worthwhile.
NATIONAL INDUSTRY PUBLICATION
The national market is served by an industry publication titled American Coin-op. This magazine is one of your best sources for keeping up on what's going on in the Laundromat business. The editorial content is not motivated to steer you towards another service or product sold by the company. It has some of the best information and insight for your review and consideration.
They also have a website that you can review if you're moving toward a paperless world. Worth the visit.
A hard copy magazine is available with an online request in the upper right hand corner of their web site.
NATIONAL INDUSTRY ASSOCIATION
ASSOCIATIONS & INDUSTRY PUBLICATIONS
LOCAL INDUSTRY ASSOCIATION IN CALIFORNIA
The Coin Laundry Association sponsors and supports many local Trade Associations including northern California, Los Angeles and San Diego groups. They can be found by going through the CLA national web site listed above.
These local groups meet at various times and places and are attended by distributor and brokerage insiders. These meetings represent an opportunity to meet and greet your local competitors and to discuss and share some of the problems that are unique to your region or city. The Los Angeles area group has a contact person you can reach for more information on meeting times and topics.
Beverly Kay owns and operates a Laundromat and can be reached at 213.804-0069. Meeting topics are wide-ranging and include utility company spokesman, rebate information, energy saving news, national factory representatives and local specialist in the Laundromat industry. An evening well spent.